Dear Successful Auction Bidders:
Thank you for participating in Grounds for Health’s 3rd Annual On-Line Green Coffee Auction last month. As you no doubt heard, this year marks the most successful auction we’ve held to date – bringing in over $145,000 to support the life-saving and sustainable cervical cancer prevention programs that we have developed with our partners in coffee growing communities in Latin America and Africa.
We are so grateful to the 52 donors who gave us 25,000 pounds of green coffee for auction. Their generosity makes this event – our largest fundraising event of the year – possible. We are also so appreciative that you, and 50 others, chose to support our work through the purchase of coffee at this event.
Many successful bidders at past auctions have chosen to “pay it forward” by holding a coffee promo with the coffee they purchased to generate an additional contribution to Grounds for Health. In this way, coffee purchasers transition from supporters to donors and take the opportunity to let their customers know how and why they support an effort to help safeguard the health of women where coffee is grown. If you are interested in holding a coffee promotion with this coffee (or any other coffee you may have), we will provide you with some simple guidelines and supportive point-of-purchase materials. While we have a suggested donation per pound sold, we are most interested in working with each retailers to develop a program that works best for you and your market.
In turn, we recognize our coffee promo partners in all media available to us and proudly add their names to our growing list of donors on our web site and elsewhere.
Please let me know if you would like to plan a promotion and, if so, we’ll send you our e-promo packet to get you started. Also, please feel free to call if you’d like to discuss this opportunity.
Many thanks for your support.
Sincerely,
Jane S. Dale
